Abstract. The purpose of this study is to explore the role of Islamic ethics in the business development by using a qualitative approach. This study was conducted on Muslim entrepreneurs in the non-riba community through in-depth interview. The implementation of Islamic ethics on business have the courage to abandon the practice of riba, conduct business morally, be able to build social solidarity and the spirit of sharing, the business is increasingly trusted by consumers and their workforce becomes more loyal. Islamic ethics has an important role in business development indicating by increased business income, increasing the number of branches and providing benefits to many people. Islamic ethics also plays a role in building business orientation, that business is not only oriented to the interests of the world, but rather to the interests of the afterlife and to expect the blessing of Allah.

Keywords: Islamic ethics; capital; network; business development.