ABSTRACT
This study bases the research gap between learning and organizational performance. Organizational learning has a direct influence on company performance but other studies state that organizational learning is not able to produce better profits, especially long-term revenue growth. Therefore, this study proposes a coercive intellectual leadership development model that is driven by organizational learning so that it can increase the need for achievement and have an impact on maximum performance. Focus on coercive intellectual leadership which is a novelty in the organizational performance development model.
Keywords: organizational learning; coercive intellectual leadership; need of achievements; performance; organizational performance.